File 012685
Email from Stephanie About Peggy Siegal's Oscar Diary Story (File 012685)
Email correspondence from Stephanie to Peggy Siegal forwarding a detailed account of the 2011 Academy Awards season, discussing the competitive race between 'The King's Speech' and 'The Social Network' and the behind-the-scenes campaign strategies of major studios and producers.
Summary
Stephanie sends Peggy Siegal an attached document containing Peggy's narrative about the 2011 Oscar campaign season. The story provides an insider's account of Hollywood's competitive dynamics during that year's Academy Awards, detailing the battle between 'The King's Speech' and 'The Social Network,' Harvey Weinstein's campaign strategy, interactions with major filmmakers and producers, and observations about the film industry's award season machinery. The narrative includes personal anecdotes from various industry events and screenings leading up to the Oscar ceremony.
From:Sent:To:Subject:Attachments:Stephanie______________3/4/2011 11:15:40 PMPeggy Siegal•RE: Oscar diaryOscar story.docImportance: Highjeeyacation@gmail.comJeffrey,Peggy's story is attached to the e-mail. I have included the story in the body of the e-mail as well.Thanks,StephanieOmar Quadhafi is hunkering down in Tripoli giving press interviews denying that rebels are taking overEastern Libya. Oil prices are shooting over one hundred dollars a barrel. The US government is on theverge of a shut down. These are not the top secret opening lines to Aaron Sorkin's new script, but theglobal headlines of a world spinning out of control. I head to Los Angeles like an overdressed lemming toattend the 83rd Academy Awards and attempt to make sense of artists thrust into combat.For the second year nearly 6,000 Academy members have nominated 10 films and the battle is down to two.The beloved timeless classic, "The King's Speech" marches into the arena as the front runner, butpassionate supporters of the brilliant edgier (and critics darling) "The Social Network" have notconceded. The ballots are counted, the party invites are out and still the feelings are raw. Filmmakersare exhausted from campaigning.At Bryan Lourd's famous star studded party Sony Classics' Co-President Michael Barker announces to me hehas taken a random sampling of voters in the room. He says, "There will be a 'Social Network' upset atthe Kodak Theater." Shear panic radiates from my every pore as he says, "I am joking." It's like colorwar at summer camp.Woody Allen and George Lucas tell me they are no longer members of the Academy because pitting artistsagainst each other to determine the quality of their work is insane. They are right.My event and publicity company is considered "Switzerland" by the studios, as we help every filmmaker topresent and position his work. This year I am somewhat emotionally sucked in.In 2005 I meet the unknown 32-year-old English director Tom Hooper on his first film for HBO,"ElizabethI". The Emmy award winning movie stars Helen Mirren, who takes credit for discovering him directingEnglish television. Helen later wins her Oscar for portraying Queen Elizabeth in "The Queen". QueenElizabeth is the daughter of King George VI portrayed by Oscar winner Colin Firth in "The King's Speech".I also become Hooper's champion encouraging many to see his early work including his herculean 10 hourHBO mini-series "John Adams" produced by Tom Hanks.Six years later at the Telluride Film Festival Tom Hooper is bathing in the glory of a hystericalstanding ovation with Colin Firth and Geoffrey Rush at the very first screening of "The King's Speech."Surprisingly, this drama's subtle humor gets big laughs leading up to its emotional ending.Within two weeks, at The Toronto Film Festival, Harvey Weinstein is now standing with his filmmakerswitnessing the same reaction. The film wins The Audience Prize. Their strategy is to say nothing. Donothing. They have a possible Oscar winner. Four out of five past Best Pictures have premiered inToronto.Cut to New York City at the end of September. It's the opening night at The Film Society of LincolnCenter. One of America's most important and prolific producers Scott Rudin, along with Jesse Eisenberg,Andrew Garfield and Aaron Sorkin are in a brightly lit box waving down to their equally hystericalaudience who have just seen "The Social Network".The film opens the next day to rave reviews and endless publicity. David Fincher is off making "The Girlwith the Dragon Tattoo". Aaron Sorkin becomes the face of the film and an immediate shoo-in for an Oscar.The Hamptons International Film Festival in October suddenly becomes a launching pad for "127 Hours",where cool Yale/NYU student James Franco appears and receives a heroic standing ovation. More Oscar buzz."Black Swan" also unspools there in a tiny theater as Madonna, Alec Baldwin and even Harvey Weinsteinslip in the back. Darren Aronofsky, sporting the ever present cool wool scarf around his neck is hailed agenius. Natalie Portman is instantly the hot nominee for Best Actress.HOUSE OVERSIGHT 012685Both films are sensational and movie goers go nuts, but it is "The King's Speech" that edges out thecompetition for The Audience Prize.Mid-November David O. Russell and Mark Wahlberg, working together for the third time, sneak "The Fighter"in Manhattan. As their audience erupts in cheers, I tell producer/actor Wahlberg, "Clint Eastwood isgoing to kill himself for not directing this." Wahlberg says, "You are wrong. He turned it down becausehe's done it. He has seen it and he loves it." I instantly lavish my affection and praise on David O.Russell, who becomes my new Clint Eastwood. Christian Bale and Melissa Leo are hailed the supportingactors to beat."True Grit" directed by the Coen Brothers and also produced by Scott Rudin doesn't premiere till mid-December at the Ziegfeld as the last serious Oscar contender for Best Picture. It gallops off to boxoffice gold.This is the year many of the 78 million Baby Boomers go back to the theaters. Five small budgetindependent films become surprise hits as each exceeds $100 million"The Social Network" now cements its battle cry with one word; "relevance". Mark Zuckerberg lands on thecover of Time Magazine as The Person of the Year. A smart and extensive ad campaign positions the film inthe lead. Critics and pundits proclaim the race is over. "The Social Network" is the clear winner.Everyone goes on holiday.This is probably the only time in Harvey Weinstein's life that he is caught off guard. He quicklymobilizes an inner team of 15 and conducts strategy meetings 7 days a week, including Christmas. Theybecome like a Chinese Restaurant...always open. A generational war is in full swing. Harvey screens hisfilm for the older voters. Everything is done by the books. Budgets are limited. He sends screenwriterDavid Seidler and Tom H000per to every corner of the country doing q+a's till they are blue in the facefrom "finding their voice." SAG voters begin seeing the film 2 and 3 times.In January the Golden Globes voted on by about 88 foreign journalists gives Best Drama to "The SocialNetwork", Best Director to David Fincher and Best Screenplay to Aaron Sorkin. Their film is stillperceived as the Oscar winner.Team Weinstein underestimates their hard work and is in shock when "The King's Speech" wins the PGA inL.A. Harvey doesn't even attend and is working in Sundance. They are equally surprised when Tom Hooperwins the DGA and the actors win the SAG Ensemble. The BAFTAs reinforced the lead. They are now the frontrunner. It takes the media a few weeks to catch on.The Daily Mail announces Her Royal Highness, Queen Elizabeth has enjoyed a private screening of "TheKing's Speech" and is "moved" by the film. With no proof the Queen has actually seen the film, theWeinstein Company sends out a global press release thanking her Majesty for the endorsement. They alsoacknowledge Prime Minister David Cameron's private Christmas screening.On Oscar night, it isn't until Hilary Swank surprisingly yells out Hooper's name for Best Director thatHarvey's gang finally realizes they are getting the Oscar for Best Picture. The King has spoken.Friday, February 24thMid-day, I arrive at The Beverly Hills Hotel, where I have stayed for thirty years. As the housekeepersunpack my bags upstairs I peek into the Polo Lounge and find icon Warren Beatty in a booth. He motions meover to meet an Egyptian fashion editor from Cairo. I say, "Warren, you are a little late to visitCairo." I tell him I'm rooting for Annette and love her film "The Kids Are All Right". Warren tells me"The Social Network" will win.This year I am two days late arriving to Oscar weekend. I am now shown to a very very very small room,the size of a broom closet. Uncharacteristically, I have a slight melt down. I am moved. The housekeepersrun down the hall with my clothes flying. I calm down. The hotel is sold out. I get someone else's room.Another poor schmuck checking in downstairs will get the broom closet.It is cold, grey and rainy. Taffata, organdy and embroidered silk evening clothes hang in my closet. Istay in my sweaters and fur coat and head to Arianna Huffington's Mediterranean house in Beverly Hillswhere Wendi Murdoch and Arianna are hosting a party for Tom Freston's wife, the beautiful blond Kathy.The book is called "Veganist: Lose Weight, Get Healthy, Change the World. A perfect book for Monks.Arianna has just sold the Huffington Post for to AOL to $315 million dollars and rumored to havepersonally landed around $20 million. She is euphoric as she greets Nicole Kidman and Keith Urban at thedoor. Other drenched power players ushered in under umbrellas include Disney's Bob Iger and wife WillowBay, Fox's Jim Gianopulos, Candice Bergen and journalist daughter Chloe Malle, Google's Eric Schmidt,Oliver Stone avoiding questions about Charlie Sheen and escorting his daughter Tara, Moby, Jamie Niven,Brian Grazer, Vivi Nevo, Tracey Ullman, CBS's Les Moonves and Julie Chen, Rob Reiner, Paramount's BradGrey and fiancé Cassandra Marc and Jeff Bezos. Hors d'oeuvres include pigs in blankets, a food group notmentioned in Kathy's book.HOUSE OVERSIGHT 012686The party action migrates to UTA Jim Burkus's home in the neighborhood for "True Grit's" Ethan and JoelCoen. I pass Ron Howard on the way in and he says, "Keep me on your list." Is he kidding? Sunrise andMark Ruffalo, Tim Robbins, Focus Feature's James Shamus, Nancy Meyers and John Goldwyn mingle. AdorableHallie Steinfeld is there with her parents. I am trying to fix her up with Justin Bieber. She giggles,"Peg, I am only 14."Hunky Josh Brolin tells me he is coming to New York in March to shoot two new films. He is working onproducing and starring in "The Hunchback of Notre Dame" with Tim Burton as a future project.I am now inches away, face to face with Harrison Ford and stupidly tell him I love him in "MorningGlory". He is looking at me in utter disbelief and I will not shut up. A gorgeous guy is also inches awayin a hat, glasses, jacket, layered sweater and scarves. I whisper to Harrison, "That looks just likeJohnny Depp." Harrison rolls his eyes and reluctantly introduces me to his friend Johnny Depp. I babel abit about his great work and run for cover to a corner next to my buddy, Jerry Bruckheimer. Jerryintroduces me to the wives, Vanessa Paradis and Calista Flockhart I bore them with girly chit-chat andrealize it's time to get out of there.I head over to the CAA/Bryan Lourd "Friday Night Party". Torrential rains and horrific winds cause atraffic jam that makes it impossible to get near the house. Cell phones do not work. The world's mostfamous faces cower under black umbrellas and make a run for it.Bryan Lourd and Bruce Bozzi receive friends at the door all night. Inside Uma tells me she finally movedinto a doorman building in New York after being terrorized by stalkers for years. Talented, Ben Walkertalks about "Abraham Lincoln: Vampire Hunter" he is about to shoot as his fiancé Mamie Gummer looks sexyshivering in a white satin gown. Producer Jon Kilik mentions he oversees a new cut of Julian Schnabel's"Miral" to be released in March. Bennett Miller, standing with Kristin Gore says Sony loves his new film"Moneyball" and Brad Pitt is terrific. (When is Brad Pitt not terrific?) Sandy Gallin tells me he has anactual job decorating Jeffrey Katzenberg's home and he has never been happier. I congratulate BarryLevinson's son, Sam, a director, for winning the writing award at Sundance for his first film, "AnotherHappy Day" which is inspired by his family.Also seen floating around are, Taylor Swift and Jake Gyllenhaal, but not together, Sean Penn, Tom Curiseand Katie Holmes, Anderson Cooper, Hilary Swank, Kelly Ripa, Carrie Fisher, Bruce Weber, Sean Combs, PaulHaggis, Marisa Tomei, Jay Roach, Kate Beckinsale, Demi Moore and Ashton Kutcher, Kate Hudson, GerardButler, Leo DiCaprio and Bar Refaeli, Renee Zellweger with Bradley Cooper, Biutiful director AlejandroGonzalez-Inarritu, Kathryn Bigelow and Mark Boal, Ellen Barkin who is headed to Broadway in "The NormalHeart" this spring and CAA's Kevin Huvane, Richard Lovett and Hylda Queally.Busy Bruce Cohen who is producing Sunday's awards broadcast tries to get his car to leave. Limo lock isat a standstill. Nothing is moving outside. Two hundred swells become party prisoners and resign to justhaving an absolute ball till 5:00am. Once again, this is the most star studded party in town.Saturday, February 26th, 2011The sun comes up and dries up all the land. IAC chairmen and owner of The Newsweek/Daily Beast BarryDiller and his designer wife Diane Von Furstenberg host their annual lunch for Graydon Carter in theirColdwater Canyon home. Barry introduces me to his star guest, Governor Jerry Brown, just elected to histhird (nonconsecutive) term as California Governor. Diane's children, Alex and Tatiana, along with theirchildren comprise three generations of guests, which makes this party so special.Like last year, enormous clear plastic tents are erected on the hill near the house. Long wooden picnictables covered with yellow flowers sit on oriental rugs, covering the soggy ground. Terrines of hot soup,platters of sausages, fried chicken and salads are beautifully arranged on an endless buffet. Everyonewears winter clothes; comfy sweaters and sensible shoes. I arrive in a fur coat.Barry and Diane's loyal friends have been coming to this party for over fifteen years. Everybody knowseverybody and it doesn't matter if you have a hit film or TV show this season. Oprah Winfrey kisses DavidGeffen, casually chats with former Disney CEO Michael Eisner and current Sony chief Sir Howard Stringer.Brett Ratner arrives with his house guest Jean Pigozzi who is allowed to photograph everyone. Graydongreets people with wife Anna and Fran Lebowitz by his side.Ingrid Sischy and Sandy Brant, Rupert Murdoch, Ron Meyer, Bryan Lourd Francesco Clemente with his twinboys and Tom Ford chat each other up. People watching include the pregnant Victoria and David Beckhamwith Lynn Wyatt, Liv Tyler, Vincent Gallo, Eva Longoria, Larry Gagosian and Shala Monroque, BenSilverman, Debbie and Allen Grubman, Tobias Meyer and Mark Fletcher and Stephen Gaghan and Mini Mortimerwearing her oversized cat glasses.Bruce Cohen has invited me to the Oscar broadcast rehearsal. This is a special honor. There are metalbarricades leading up to the credentials trailer. High-tech security includes photos and computerbackground checks. The only thing they don't do is pat me down and ask for fingerprints. Once inside theKodak Theater's massive auditorium, I find a seat next to Bruce's proud parents. I watch Josh Brolin andJavier Bardem come out in white dinner jackets and flub their lines as they pretend to present BestAdapted Screenplay and Best Original Screenplay. Josh later told me at The Night Before Party that theiracting methods are completely opposite. Josh says he is a quick study and is very creative andcomfortable ad-libbing. Javier, whose mother tongue is Spanish, needs to have every syllable printed out,which he studies with a dialect coach. Little wiggle room for jokes. Life size photos on large cardboardplaques are taped to each nominee's chair. I try to memorize their location, so when I return Sunday Ican quickly kiss them all.HOUSE OVERSIGHT 012687Back at the Beverly Hills hotel, I slip into my gorgeous black tulle Dennis Basso cocktail dress with aplunging neck line and put on my mother's jewels. Jim Coleman takes me the Night Before Party in thehotel. This is Jeffrey Katzenberg's, 9th Annual A-lister event benefiting The Motion Picture & TelevisionFund where they raise $6.5 million dollars in one night. I walk right into Valentino who gives me theonce over and approves my outfit. I tell him and Giancarlo Giammetti that Woody Allen's new film,"Midnight in Paris" is opening the Cannes Film Festival and they must bring the yacht. Woody is alsofilming all summer in Rome and I am counting on them to entertain him.Elton John and David Furnish join our conversation and of course we ask for intimate details about thenew baby. Elton says this is the first time they have been away from him for more than a night and theyare delirious with parenthood. I segway over to Amy Adams who mentions she also hates leaving her baby inthe hotel room. I tell her she's acted like a lady with all the attention showered on Melissa Leo andthat someday soon she will win an Oscar because she consistently hands in amazing performances andeverybody loves her. Next stop is Kate Capshaw in a black bowler hat chatting with Steven Spielberg'sgod-daughter Gwyneth Paltrow. Kate gushes as she talks about her two grandchildren from daughter Jessica.I have known Steven since "I Wanna Hold Your Hand". In 1982, as a young publicist on "E.T." I moved toCalifornia to work for him as one of his thirteen assistants. I now tell him I'm going to Broadwayopening of "War Horse" with Kathy Kennedy and Frank Marshall and cannot wait to see his movie version. Heis wildly excited about the film. I beg him to work on it.I meet sweet Jennifer Aniston, her new hair cut and her perfect little body. Her date tells me her secretis a half hour on the treadmill every day. Somehow I think that's an understatement. I tell JesseEisenberg I was on his plane home from the Baftas last week. He was hiding under his hoodie and I knewnot to bother him. He said innocently, "You should have said 'Hello'. I always cover my head because Ithink my curls make me look like a girl".The charity gives us a coupon booklet redeemable at various booths for cheap clothing, new iPads, make-up, chocolates, shampoo and a $50 dollar Arch gift card for free McDonalds hamburgers. A bargain is abargain, rich people run around like lunatics, collecting gifts for their housekeepers. Among theshoppers are Steven and Heather Mnuchin, Viacom's Deborah and Philippe Dauman, Tamara Mellon, ChristineTaylor and Ben Stiller, Cate Blanchette, Susan and Robert Downey,Jr., and Debra and Hugh Jackman.Next stop is The Weinstein Company's Pre-Oscar party at the Soho House, sponsored by MontBlanc,celebrating their new charity partnership and $1 million dollar donation to the Princess GraceFoundation-USA. Long gone are the funky Miramax Saturday night parties where nominees spoofed their ownfilms in homemade costumes and ad-libbed hilarious skits. Grown men would dress as Anna Paquin and playthe piano in hopes of winning a Max Award.There is social anxiety at the Soho House garage entrance. Guests patiently wait as super stars whisk by.A four hundred pound gorilla refuses to let me on the elevator until I spot Benny Medina. Once on, I seethe radiant Jennifer Lopez in the corner and remind her we met on Len Blavatnik's yacht in Cannes. Shegraciously pretends to know me. Her manager, Benny Medina is kicking me.I slip into Colin Firth's booth by the front bar to have a tete-a-tete with him and his wife LiviaGiuggioli about tomorrow night. Jokingly, I suggest when he wins to say, "I'm speechless". Colinpatiently assures me many people, far more clever than I, have already mentioned this. He then says thatothers are waging bets on whether he might subconsciously stutter. I grill him about his wardrobe,assuming he will be wearing a new Tom Ford tuxedo. He tells me both he and Ford will be in older modelsas Ford only designs classics. I tell him I made director Charles Ferguson, front runner for thefinancial documentary "Inside Job" spend $6,000 dollars last week for a new Tom Ford tuxedo.In the back room Jennifer Lopez is now seated with Weinstein's wife Georgina Chapman. Nominee HelenaBonham Carter, her husband Tim Burton and her mother Elena circulate. Celebs have now drifted over fromThe Night Before Party. The star power includes Adrien Brody, Mary-Kate and Ashley Olsen, Cameron Diaz,Camilla Belle, Chace Crawford, Claire Danes and Hugh Dancy, Darren Aronofsky, Emma Stone, Jaime Foxx,director John Wells, Kerry Washington, Piers Morgan, Rachel Zoe, Russell Simmons, Sean Parker, Sir BenKingsly, Zack Braff , Michelle Williams and Leonardo Dicaprio with Bar Rafaeli. "Speech" filmmakers arefunctioning on high anxiety.Sunday, February 27th, 2011Producer Donna Gigliotti is my date to the awards. We are both so nervous we arrive at the Kodak Theaterat 3:00pm and nobody is there. We are driven around for an hour. When we arrive at the world's mostfamous red carpet, I guide Donna through the extreme right security check-in to make sure we mingle withthe nominees and get on camera. I teach her the red carpet hustle which is five steps forward, threesteps back and one inch behind a couture-clad nominee. We greet Bryan Lourd as Sandra Bullock is talkingto ABC-TV and a billion people see me wearing a black Marchesa gown. Five steps forward, three stepsback, we next meet Gwyneth Paltrow. As I hook up the back of her dress another billion people see uscorrecting a fashion malfunction. Once again, five steps forward and three steps back. We are now posingfor the still cameras between Nicole Kidman and Keith Urban. Our handbags begin buzzing. Countlessfriends are e-mailing us that they just saw us on television.James Franco and Anne Hathaway are hip and energetic hosts. The film montages are always the best and theset looks great. This is the year of no surprises. Sorkin, Seidler, Christian Bale, Melissa Leo, NataliePortman and Colin Firth are totally prepared to receive the gold. Tom Hooper's win leads into BestPicture. Harvey is now sitting in Spielberg's seats as Spielberg announces the win. Six months ofHOUSE OVERSIGHT 012688grueling work have finally paid off. King George VI and Harvey Weinstein now share the journey of asingle man who triumphs over adversity.The Governor's ball, held above the Kodak Theater, recreates the Mocambo-Ciro's niteries of the 1930'sand 40's, using a palette of teal and white. Three bands alternate musical styles as hungry guests wolfdown Wolfgang Puck's delicious food. The winners triumphantly sachet around the room holding their heavyeight pound gold statues.An hour later there is a migration to the famous Vanity Fair party hosted by Graydon Carter at the SunsetTower Hotel owned by Jeff Klein. One celebrity after another poses in front of the green hedge standingin the middle of the circular Vanity Fair logo to record their devotion and support to Graydon and themagazine.There's a hierarchy of arrival times. The inner circle of Graydon's 150 best friends attend a seateddinner and viewing of the show at 5pm. They include Barry Diller and Diane Von Furstenberg, Francis FordCoppola, Jon Hamm and Jennifer Westfeldt, Betsey Bloomingdale, Tory Burch and Lyor Cohen, Tom Ford, SandyGallin, Mitch Glazer and Kelly Lynch, Carolina and Reinaldo Herrera, L'Wren Scott and Sir Mick Jagger,Naomi Watts and Live Schreiber, Wendi Stark, Judd Apatow, Jackie and Joan Collins, George Hammilton,Donna Karan and Steve Martin.The best and the brightest talent in town arrive at 9pm. They are Justin Bieber and his date SelenaGomez, Andrew Garfield, Jude Law, Vera Farmiga, Armie Hammer, Jennifer Lawrence, Kevin Spacey, CharlizeTheron, Anne Hathaway, Hailee Steinfield,Taylor Hackford and Helen Mirren, Scarlett Johansson, MichelleWilliams, Isla Fischer and Sasha Baron Cohen, Jane Fonda after her play, "33 Variations", Melania andDonald Trump whom I introduce to David 0. Russell as The Trumpster gushes about "The Fighter". Donaldoffers me a ride home on his plane. He is leaving in ten minutes. Too bad James Franco didn't knowbecause he is presently sitting on a commercial flight back to school, skipping his own after party.Social standings of the rest of the guests are determined by half hour increments. Every other personpreviously mentioned in the story is here. VF's Beth Kseniak and Matt Ullian tell me the list is cut downto 800 this year.At 11:30pm there is another celebrity migration up the hill to Madonna manager Guy Oseary's house. Oneshould note that earlier in the evening Madonna came down the hill to pose in a risque outfit withdaughter Lourdes in front of the green hedge. Madonna and co-host Demi Moore are able to lure the cremede la creme with the promise of fabulous music, dancing and no cameras. Those reported on their dancefloor include Ryan Phillippe with Amanda Syedfried, who were making out all night and Phillippe's ex-wifeReese Witherspoon and new fiancé Jim Toth. They pregnant Natalie Portman and choreographer BenjaminMillepied, Mick Jagger, Tom Hanks, Sean Penn, Ralph Feinnes, Mila Kunis, Cameron Diaz, Gwyneth Paltrowand Renee Zellweger and Bradley Cooper boogie til dawn.A winner's work is never done. Colin Firth, Tom Hooper and David Seidler show up at 4:30am at The FourSeasons Hotel for a live broadcast on The Today Show with Meredith Vieira. Functioning on an adrenalinrush, they are back at the Kodak Theater with Geoffrey Rush to appear on Oprah's live broadcast. Leave itto Oprah to get the king's last words.-----Original Message-----From: Peggy SiegalSent: Friday, March 04, 2011 6:12 PMTo: StephanieSubject: Oscar diarySend to jeffreyHOUSE OVERSIGHT 012689